AI Visibility with a Human Touch

Your brand is already being processed by AI.

I make sure it’s understood correctly.

Without deliberate safeguards, AI systems can quietly distort your narrative, your category leadership, your demand engine, and the way buyers evaluate you.

I ensure your story is protected, consistent, and accurately represented across AI models. Models don’t “prefer” brands; they mirror the visibility and authority signals they detect. My work strengthens those signals to maximize share of model and protect your hard‑won brand equity.

I do this without sacrificing the humanity of the people doing the work. Today’s marketers are navigating layoffs, ambiguity, and relentless pressure while trying to maintain trust, morale, and psychological safety. It’s intense.

That’s why I blend technical fluency with emotional intelligence. My advisory services don’t involve new, weird, or ick‑inducing tools. I focus exclusively on publicly facing materials (nothing internal or confidential) to minimize risk. I don’t recommend expensive rebrands. I reduce complexity.

My aim is simple: strategic clarity, measurable lift across AI‑driven touchpoints, and (dare I say it??) a little fun along the way.

Services:

I work with executives and boards to diagnose how AI systems currently interpret your brand, correct distortions and hallucinations, strengthen your entity architecture, engineer high‑signal content AI can reliably retrieve and build long‑term visibility and defensibility inside LLMs. Here’s how:

  • A clear, repeatable process to assess how brands and leaders show up across AI assistants and generative search experiences.

    Includes:

    • Entity analysis

    • Model retrieval testing

    • Narrative distortion mapping

    • Competitor comparison

    • Visibility scoring

  • Recommendations on how to close identified gaps with targeted content and reputation moves. Development of the systems that make your brand retrievable, including:

    • Entity design

    • Knowledge architecture

    • High‑signal content engineering

    • Structured data reinforcement

  • We blend technical training on GEO (generative engineering optimization) with emotional intelligence (our workshops are grounded in the principles outlined in the book, “Super Human: 8 ‘SMALL’ Ways to be Super at What you Do…And Human While You Do It”.) That’s because we recongize the profound pressures marketers are under today. We prioritize the shared humanity of those doing this work.

    Custom session topic examples:

    • AI visibility fundamentals

    • Entity‑driven content strategy for marketing teams

    • Protecting brand narratives in AI ecosystems

  • Strengthen your command of the AI forces reshaping marketing ahead of your next board meeting and/or high-stakes moment. Clarify the messages that matter, anticipate tough lines of questioning, and set the stage for a confident, high‑impact discussion. Sample prep topics:

    • AI visibility governance

    • Narrative protection

    • Competitive displacement risk

    • AI‑era brand strategy

  • This plain-spoken, compelling effort journeys into the demands of workplace excellence while simultaneously seeking to answer, ‘HOW are we supposed to handle all of this, anyway?!

  • You have questions; I have answers (for some of them)

  • Abby Lovett has advised several Fortune 100 companies across reputation-building efforts while working for some of the world’s most award-winning marketing firms. She is leveraging this experience to help brands and leaders earn their “Share of Model” in ‘Super Human’ fashion.

What is AI Visibility?

AI Visibility is your brand’s ability to be accurately interpreted, consistently surfaced, and competitively positioned inside AI systems like LLMs. It includes:

  • Interpretation: What AI “believes” about your brand

  • Retrievability: How often and where you appear

  • Authority: Whether models trust your expertise

  • Defensibility: How protected you are from distortion or competitors encroachment

Text on blue background stating: "Most organizations have no idea how AI currently represents them. I provide clarity and a roadmap to influence it."

A customized framework assesses & improves your brand’s standing inside AI systems

The foundation for your AI‑era brand strategy:

Stage 1: Unknown

AI systems lack clarity or misinterpret your brand.

Stage 2: Recognized

Your brand appears inconsistently or without authority.

Stage 3: Trust

AI systems retrieve you accurately and reliably.

Stage 4: Defensible

Your brand is reinforced, protected, and competitively advantaged.